That's me—Tim—out in the scrub. Not long ago, I was neck-deep in the 9 to 5, chewing through podcasts about 'finding balance' while I sat in traffic. I’d had enough. Work was fine. Life was fine. But I missed the real stuff—campfires, dirt under the fingernails, and the smell of eucalyptus after rain.
Every spare weekend I’d bolt out of the city, just chasing that feeling. But the gear I had? Too fiddly. Too flashy. Too focused on “innovation” and not enough on just bloody working. I didn’t want gadgets—I wanted gear that could take a beating and not complain.
So I started True Gear. Not for boardrooms or brands, but for blokes and families who just want to get outside, unplug, and get on with it.
We’re here to cut the crap and bring you tough, reliable outdoor gear that works—no instructions needed. If you’re heading bush for a quick recharge or setting up camp with the family, our gear is built to handle the Aussie outdoors without the drama.
- No fluff: You won’t find “smart” features no one asked for. Just solid, dependable gear that does what it says on the tin.
- Made for the real world: From tradies to tinnies, our stuff’s tested in the kind of conditions where things actually get dirty.
- Real support: Got a question? You’ll be talking to someone who’s used the gear, not reading off a script.
We’re not trying to be the biggest brand in the world. Just the most useful one in your ute.
True Gear. No spin, just gear that gets it done.
